BONOTEL EXCLUSIVE TRAVEL
Supplier Partnership Capabilities 2025
Who is Bonotel Exclusive Travel?
We are a Leading Strategic Distribution & Marketing Partner for Luxury Travel in North America - Expanding to the UAE & other Regions Around the World.
Since 1990, we have established ourselves as a renowned luxury specialist, offering exclusive deluxe hotels and resorts, upscale boutique properties, and unique one-of-a-kind experiences throughout North America to agents and customers worldwide, with unparalleled service and a belief that we are only as strong as our partnerships.
Because of the exclusive relationships our team has built with many suppliers over the years, and the offering of unique product and travel experiences, Bonotel has also been able to develop strong business relations with customers all around the globe. Bonotel has built a reputation for its variety and standard of product, as well as the high level of service offered to customers and suppliers alike. Accommodations as well as activities, tours, and shows are available through Bonotel.
Bonotels History
1990-1996
Bonotel Exclusive Travel opens its doors in Cologne, Germany. Headquarters are moved to Las Vegas, and Bonotel enters in to an exclusive agreement with Mirage Resorts’ five prominent area casinos.
2004-2005
Mirage Resorts, MGM and Mandalay Bay all merge to form MGM Resorts International, expanding its exclusive partnerships to the majority of prime Las Vegas hotels. With a strong hotel partner base, Bonotel differentiates itself as the premier tech-enabled, luxury-focused North American travel distributor for international tourists coming to Las Vegas. The company breaks $50M in gross revenue.
2007-2011
Bonotel continues to build its network of high-end tour operators and bed banks, including Trail finders, Virgin Holidays, Hotelbeds, and more. The company breaks $100M in gross revenue and opens a representative office in Brazil. In 2011 Bonotel expands beyond Las Vegas and contracts with further high-end hotels &resorts throughout the US, Mexico & the Caribbean, such as Loews Hotels, Four Seasons, Hyatt, Kimpton, Gansevoort, etc. The company breaks $150M in gross revenue and opens additional international representative offices.
2013-2016
The Carlyle Group acquires a majority stake in Bonotel. The company hires key personnel and begins an initiative to create an enhanced IT platform. Bonotel continues to diversify hotel offerings through the addition of new hotel partners. Bonotel serves over 2,425(or 60%) of the roughly 4,060 luxury and upper upscale hotels in the U.S..
2018
Bonotel is acquired by Internova Travel Group (formerly Travel Leaders Group) and joins their premium collection of luxury, leisure, and corporate travel advisors.
Today
Bonotel continues to enhance marketing capabilities, invest in technology advances to enhance the customer shopping experience, and expand its portfolio to the UAE, UK, and other international destinations.
Access to 65,000+ Agents Worldwide
Internova Travel Group is a unified collection of premium brands that empowers our international community of luxury, leisure and corporate travel advisors to create unique travel experiences for their clients through the world’s leading travel companies.
Our Global Reach
Bonotel’s distribution and marketing capabilities and direct access to a high-value domestic and international client base - which spans 6 continents and over 70 countries - instantly provides its partners with global scale that sets it apart from all other North American inbound operators.
Benefits for Suppliers
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Our global footprint provides access to over 2.600 tour operators around the world. By aligning with Bonotel, hotels have immediate access to our client base.
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International sales offices provide timely intelligence on market conditions and direct connections with their local customers.
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Bonotel gives you access to work with in-house contracting specialists for best practices on how to capture advanced bookings, in addition to capturing domestic business.
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Bonotel has relationships with various integration platforms, as well as an in-house product loading team. In addition, Bonotel has launched a new technology platform that will enhance loading capabilities and offer much more to customers.
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Access to in-house revenue management and yielding team, market analysts, and in-house marketing
specialists to create unique content and increase exposure and awareness domestically and internationally.
LUXURY STARTS HERE™
LUXURY HOTEL PRODUCT Bonotel specializes in 4 to 5-star inventory to fit the needs of our affluent travelers.
CURATED EXPERIENCES For customers who are looking to elevate their clients’ travel experience through suite product and activity offerings.
EXCLUSIVE PROMOTIONS Market Managers work very closely with suppliers to procure exclusive promotions for customer campaigns that can be aligned with flight sales.
Hotel Partnership Across the Globe
EXPANDING HOTEL PRODUCT TO KEY DESTINATIONS
LUXURY HOTEL BRANDS DIRECTLY CONNECTED WITH BONOTEL
Distribution Control
Marketing Capabilities: Data-Driven Campaigns to Distribute Globally
Insight from in-market sales specialists on international travel trends and habits.
Analytical data on booking patterns to determine peak booking and travel periods.
Strategic marketing campaigns pairing hotel need periods with sales insight and analytical data.
A variety of tactics including website and email marketing, print marketing, product education, agent portal marketing, tradeshow representation, & more.
CREATE A MARKETING SCHEDULE THAT PAIRS CUSTOMER PEAK BOOKING PERIODS WITH HOTEL NEED PERIODS TO PUSH TACTICS THROUGH A VARIETY OF PLATFORMS.
CVB & DMO Partnerships
Each month, Bonotel partners with different CVBs and DMOs to launch featured and dedicated campaigns which are designed to drive more business during the destinations’ lowest demand periods. For the duration of one month, the destinations receive increased exposure through preferred website placement, email marketing, Bonotel Sales Team support, and more, highlighting the best offers for hotels and activities in their destination.
We’re an Extension of Your Team
Mutual Success Through Shared Resources.
Questions?
E: CONTRACTING@BONOTEL.COM
We Look Forward to Partnering with You!